Corporate strategy is the way in which a business strives to create value, develop a unique selling advantage and capture maximum market share. Without specific business activities and marketing ...

Boyer, Ken, Roger Hallowell, and Aleda Roth. "E-Services: Operations Strategy, A Case Study and a Method for Analyzing Operational Benefits." Journal of Operations Management 20, no. 2 (April 2002).

Entrepreneurs who follow traditional administration strategies are likely to reach their desired objectives. These strategies include operational and functional level strategies, which are applied at ...