The best essay boils down to the strongest argument. So, if you find yourself struggling to come up with one, drop the ...

For decades, television advertising has been a game of creativity and repetition. Jingles and mascots became part of our ...

Public trust in science has eroded in part because of a growing perception that researchers selectively present data to fit predetermined agendas. The scientific method, at its core, is designed to ...

AI supercharges discovery; Nye and Afeyan warn U.S. anti-science cuts threaten health, competitiveness, future today.

Over the last few centuries, the scientific method has established itself as a pretty useful tool. A key facet of scientific methodology is reproducibility. Essentially, good science should be easily ...

It sounds fictional, but the “science fiction science” or “sci-fi-sci” method is meant to predict the effects of real upcoming technologies on society before things take a dystopian turn. Researchers ...

An ambitious start-up embodies new optimism that artificial intelligence can turbocharge scientific discovery. An ambitious start-up embodies new optimism that artificial intelligence can turbocharge ...

NEW YORK, Oct 31 (Reuters) - The scientific method has been the gold standard in analysis for at least 400 years, but you wouldn’t know that from reading much financial research. Untested market ...