Corporate strategy is the way in which a business strives to create value, develop a unique selling advantage and capture maximum market share. Without specific business activities and marketing ...

Suzanne is a content marketer, writer, and fact-checker. She holds a Bachelor of Science in Finance degree from Bridgewater State University and helps develop content strategies. Lululemon Athletica, ...

Your business strategy is a plan for how your company will make money. Business models, Harvard Business Review says, have also been described as plans for making money, but models and strategy are ...

One of the things that I love most about the world of franchising is the variety of industries and businesses that it spans, and the flexibility that franchising as a business model offers. With a few ...

In the past, the only subscriptions available were for newspapers or magazines. Today, the subscription model has changed to accommodate consumer demands. You can find razors, makeup, food, music, ...

Drawing on more than a decade of our experience researching sustainable and circular business model innovation and more than 200 interviews with managers of corporations leading on sustainability, we ...

Whether you want to create the next unicorn startup or lay the groundwork for a successful and sustainable business, the process starts with your business plan. While knowing what to include is ...

Jennifer Simonson is a business journalist with a decade of experience covering entrepreneurship and small business. Drawing on her background as a founder of multiple startups, she writes for Forbes ...

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