In September 2025, the regional auction in Mombasa traded its maiden batch of specialty orthodox tea as part of a strategy aimed at curbing plummeting fortunes. The auction had recorded a pile up of ...

By\xa0 Dr. Ebenezer Arthur DuncanImagine a Ghana where businesses operate around the clock, creating jobs, stimulating ...

Brandon Rhoten spent years leading creative and social strategy at Wendy’s at a time when the chain rewrote the rules for ...

B2B marketers are embracing AI for efficiency, but speed without strategy risks authenticity. Learn how balanced, human-led AI adoption drives sustainable growth.

Finding the right digital marketing agency can feel like a big task, right? It’s like trying to pick the best tool for a job ...

From the expanding CMO role to the need to banish the term ‘high performing’, it’s been a busy week. Here is my take.

Marketing only matters when it creates traction. Whether your goal is to build brand loyalty or drive a surge in sales, the path to results is the same: ...

Agentic commerce is the commerce model where an AI agent performs part (or all) of the shopping experience on behalf of the ...

Overview  AI now drives personalization, advertising, content, analytics, and customer engagementPredictive intelligence has replaced intuition-led marketi ...

Millennials are the most willing to let agents do their shopping, with nearly three in five saying they are ready for such a ...

Artificial Intelligence - Catch up on select AI news and developments from the past week or so. Stay in the know.

Will it transform marketing, communications and business development? While the arrival of PE investment may seem unsettling at first, it holds the promise of helping law firm marketers and their ...